Wellness Tourism Summit
27-28 August 2026

We’re back!

Returning 27–28 August at Crystalbrook Byron.

Join us at Asia Pacific’s leading Wellness Tourism Summit this August.

We are excited again to bring together leaders in the wellness tourism space from around the globe, alongside operators and suppliers looking to grow their businesses or step into this industry.

Whether you work as an accommodation provider, spa, retreat, nature-based attraction, a destination specialist, travel advisor, media professional, wellness supplier or practitioner the Wellness Tourism Summit has been designed for you.

View the program

Summit destination:
Crystalbrook Byron

Luxury Byron Bay Experience

Set within 45 acres of subtropical rainforest and just moments from Tallow Beach, Crystalbrook Byron provides a setting that reflects the essence of wellness tourism in Australia.

Byron Bay is recognised globally for its connection to nature, creativity and conscious living. From coastal walks and hinterland landscapes to a thriving community of wellness practitioners, producers and hospitality leaders, the region represents a mature and evolving wellness destination.

Hosting the Summit in Byron Bay allows delegates to experience first-hand the intersection of place, sustainability and premium hospitality that continues to shape the future of wellness travel.

Crystalbrook Byron offers a tranquil, purpose-aligned base for two days of industry connection, insight and opportunity.

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FAQs.

It’s travel associated with enhancing, maintaining or kickstarting your own wellbeing (physical, mental, emotional). With uncertainty and stress in our daily lives, wellness tourism turns travel into an opportunity to maintain and improve our holistic health and make a positive impact on the destinations we visit.
Our events are designed specifically for wellness and tourism operators, travel distributors, media, wellness practitioners, suppliers, government and destinations to collaborate, learn and succeed in meeting the needs of this growing traveller segment.
You will learn about the latest consumer insights and trends, and gain practical tips for your business in catering to wellness travellers. Be inspired by our speakers who are world leaders in this industry. And importantly, you will have the opportunity to connect and create new business collaborations, leads and sales.
The Full Summit Experience (Thursday + Friday) includes:
- Wellness Connect B2B networking on Thursday afternoon
- Welcome to Wellness function on Thursday evening
- Wake Up to Wellness morning program on Friday
- Full day Conference on Friday
- Morning and afternoon tea, plus lunch on Friday
- Wellness Tourism Summit tote bag
Summit Friday Only includes:
- Full day Conference
- Morning and afternoon tea, plus lunch
- Wellness Tourism Summit tote bag
Throughout the event, you may also see on stage giveaways and exclusive local wellness offers shared with delegates.
Delegates may also choose to add WTS Extra for additional benefits (see below).
WTS Extra isn’t essential, but it’s perfect if you want to elevate your Summit experience. With WTS Extra, you’ll get digital copies of presentations, links to global research studies and experiences mentioned on stage, all speaker contact details, reserved seating, and early access to register for your preferred Wake Up to Wellness morning activity—ensuring you secure your top choice. If you love added convenience and exclusive perks, WTS Extra is definitely worth considering!
Wellness Connect is the Summit’s structured B2B networking session, taking place on Thursday 27 August.
Designed for delegates attending the Full Summit Experience, Wellness Connect is an afternoon of pre-scheduled business meetings. Think curated connections rather than casual networking.
This structured format creates meaningful opportunities to:
- Explore partnerships
- Meet buyers, operators and suppliers
- Generate new commercial conversations
- Strengthen industry relationships
Wellness Connect ensures your time at the Summit delivers both insight and tangible business opportunity.

Words from our community.

“I loved being part of the first WTS and connecting with many inspiring people. Ending the day with the whole audience dancing was incredible!”

Barry Du Bois
"I loved learning more about a range of topics and getting to delve deeper with the speakers afterwards."

Jo Surkitt, Revitalise Escapes
"A highlight for me was connection with other likeminded businesses and encouragement for what we do."

Jo Hand, Great Ocean Road Resort
"I attended the WTS to make new connections within the industry. it was great to hear that there is a tremendous amount of opportunity in the sector."

Neil Owen, Spa Vision